Type your business name, city and primary category. Add your website URL and approximate review count for the most accurate audit results.
The tool checks 40+ Google Business Profile ranking factors across 6 categories, profile completeness, reviews, content, local signals, engagement and technical.
Get an overall GBP Health Score (0 to 100) with category breakdown. Every check shows Pass, Warning or Fail with a specific recommendation.
Work through the Fail and Warning items, make the improvements in your GBP dashboard, then re-run to track your progress.
Enter your business details below. The more information you provide, the more accurate your audit will be.
Please enter a business name, city and category to run the audit.
Enter your business details above and click Run GBP Audit to get your Google Business Profile health score.
Google uses review quantity, recency and rating as primary local ranking signals. Aim for 50+ reviews with an average of 4.5+. The most important action: respond to every review, positive and negative, within 24 hours.
Businesses with 100+ photos get dramatically more views and direction requests. Add photos weekly, interior, exterior, team, products and "at work" shots. Use real photos, never stock images. Add your city name to image file names before uploading.
GBP posts expire after 7 days and fresh content signals an active, trustworthy business. Post at least once a week, offers, updates, events. Include your primary keyword and a call to action. Consistent posting correlates strongly with Map Pack rankings.
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A complete profile with the right primary category, full contact details, hours, regular photos, posts and a steady flow of reviews with replies. Completeness and activity are what move you up in the map pack.
Very. Review count, rating and how recently you got them all feed local ranking. Replying to reviews, good and bad, signals an active, trustworthy business.
Post at least once a week. Fresh posts, photos and offers keep your profile active, which Google rewards. They also give customers a reason to choose you.